Personal Care

Smooth, Soft Lips Anytime, Anywhere

• Enriched with aloe vera and jojoba
• Hydrates and protects dry, chapped lips
• Compact and perfect for on-the-go use

Your lips will thank you for it.

Smooth, Soft Lips Anytime, Anywhere

• Enriched with aloe vera and jojoba
• Hydrates and protects dry, chapped lips
• Compact and perfect for on-the-go use

Your lips will thank you for it.

Lightweight nourishment for smooth, shiny, frizz-free hair

Forever’s Nourishing Hair Oil delivers intense hydration and shine without leaving hair heavy or oily. Powered by aloe vera and a unique blend of six botanical oils, this silicone-free formula is designed to support hair health while keeping strands soft, smooth, and manageable.

Each oil brings its own benefits:

• Crambe abyssinica oil, from a mustard plant, helps shield hair from heat and environmental stress.

• Jojoba oil closely mimics your scalp’s natural oils to moisturise and restore.

• Pataua oil, rich in antioxidants and sourced from an Amazonian palm, calms and smooths hair without the greasy feel.

• Tsubaki oil, from the Japanese camellia, enhances shine.

• Pequi oil, or "Cerrado’s Gold", smooths the hair cuticle and tames frizz.

• Safflower oil locks in moisture to keep hair soft and hydrated.

Aloe vera adds an extra dose of moisture and delivers trace amounts of antioxidant-rich vitamins A, C, and E, while beetroot extract boosts silkiness and overall hair appearance. Together, these ingredients form a fast-absorbing, dry oil that gives your hair a healthy glow and smooth texture—without any buildup.

Perfect for all hair types and textures, this plant-based, silicone-free formula also uses renewable ingredients that help protect your hair from everyday stress like brushing and styling.

Quick Highlights:

• Works for all hair types

• Lightweight, non-greasy, quick-absorbing formula

• Silicone-free with six nourishing botanical oils

• Adds moisture, smoothness and shine

• Subtle fruity-floral scent

• Gluten free

• Vegan and vegetarian friendly

How to use:
Warm a few drops between your palms and apply to damp hair, focusing from mid-length to ends. For added shine and frizz control, apply to dry hair after styling.

Embrace the essence of strength

• A bold blend of warm, spicy and woody botanicals
• Distinctly masculine and refined
• Ideal for any setting, day or night

Let your senses be transported to the heart of the South Pacific with Forever Malosi Fine Fragrance, a powerful scent inspired by the strength and spirit of the Samoan people. This exclusive fragrance honours Forever’s Founder, Rex Maughan, and his deep ties to the islands he cherished.

In Samoan, malosi means “strength”—a word that reflects the enduring spirit of Forever and Rex’s belief that “The power of Forever is the power of love.”

Crafted with care, Forever Malosi features a unique fusion of aromatic botanicals. Earthy and spicy tones of sandalwood and bergamot intertwine with invigorating notes of citrus and cypress, creating a sophisticated scent that’s effortlessly versatile—whether for a casual day or a formal evening out.

Encased in an artfully designed bottle, the fragrance also features traditional Samoan artwork by a local artist, symbolising the true meaning behind malosi.

Spray on Forever Malosi Fine Fragrance to exude quiet confidence and power with every step. This masterfully blended scent is your perfect signature finish.

How to use:
Apply to pulse points as desired.

Ingredients:
Alcohol Denat., Parfum, Aqua, Limonene, Benzyl Benzoate, Linalool, Citronellol, Coumarin, Citral, Geraniol.

Intensely Hydrate and Revitalize Your Skin

• Fast-absorbing formula penetrates surface layers
• Visibly plumps and smooths skin texture
• Delivers deep hydration for a refreshed look
• Provides protection against environmental stressors
• Reduces the appearance of fine lines and wrinkles
• Enhances the effectiveness of your favorite Forever moisturiser

Forever’s Hydrating Serum combines aloe vera with multiple forms of hyaluronic acid to provide a boost of moisture. Use before your favourite Forever moisturiser to help maintain skin hydration and complement your existing skincare regimen.

This gentle serum absorbs quickly, leaving skin feeling refreshed and smooth without heaviness. It’s designed to support the skin’s appearance and help maintain a hydrated, healthy-looking complexion.

Aloe-Infused Moisturizing Aftershave

• Aloe-powered skin conditioning
• Refreshing, cooling sensation
• Dual-purpose aftershave and moisturizer
• Alcohol-free formula
• Suitable for vegetarians and vegans
• Gluten-free

Elevate your post-shave routine with Gentleman’s Pride, an aloe-enriched aftershave that doubles as a deeply hydrating moisturizer for your face and neck. Unlike traditional aftershaves that contain high levels of alcohol, Forever’s alcohol-free formula soothes and refreshes the skin without dryness or irritation. Infused with a blend of pure inner leaf aloe vera, rosemary, vitamin E, cucumber, and sodium hyaluronate, this formula provides intense hydration and relief from razor irritation while leaving behind a clean, sophisticated masculine scent.

Shaving can lead to nicks, scratches, and razor burn, but Gentleman’s Pride helps combat these effects by delivering long-lasting comfort and skin nourishment. Designed for modern men, this advanced skincare essential ensures you feel fresh, confident, and invigorated all day.

How to Use

Apply generously after shaving or exposure to the elements.

Embrace the essence of love

• A botanical fusion of floral, citrus, and warm undertones
• Distinctively feminine and elegant
• Ideal for daily wear or special moments

Let your senses be swept away by a fragrance inspired by the heart and spirit of Samoa. Forever Alofa Fine Fragrance is a beautiful tribute to Forever’s Founder, Rex Maughan, and his cherished bond with the Samoan Islands.

The word “alofa”—meaning love in Samoan—reflects a core value that Rex often expressed: “The power of Forever is the power of love.”

This signature scent captures that love through a graceful blend of hand-picked botanicals. Delicate florals such as jasmine mingle with vibrant citrus and the comforting warmth of sandalwood, creating a refined fragrance that embodies femininity and charm.

Not just captivating in scent, the presentation also tells a story. The perfume is encased in a beautifully designed bottle featuring traditional Samoan artwork by a local artist—an homage to culture and the deeper meaning of alofa.

Perfect as a finishing touch to any outfit, whether it’s a casual day or a special evening, Forever Alofa Fine Fragrance lets you carry the power of love wherever you go.

How to use:
Spray gently onto skin or clothing as desired.

Ingredients:
Alcohol Denat., Parfum, Aqua, Limonene, Linalool, Benzyl Salicylate, Hydroxycitronellal, Coumarin, Hexyl Cinnamal, Citronellol, Geraniol, Benzyl Benzoate, Farnesol.

Gentle Exfoliation with the Soothing Power of Aloe Vera

• Natural body exfoliator

• Prepares skin to absorb moisture

• Enriched with aloe for skin conditioning

• Helps reveal a fresh, radiant complexion

• Suitable for vegetarians and vegans

• Gluten-free

Forever Aloe Scrub combines the skin-loving benefits of pure inner leaf aloe vera gel with the gentle exfoliating action of natural jojoba beads. These tiny, biodegradable spheres work to lift away dead skin cells and impurities, leaving your pores clear and your skin smooth.

With regular use, you’ll notice brighter, more vibrant skin. This exfoliator not only refreshes your complexion but also enhances the effectiveness of your moisturiser by allowing it to better penetrate your skin. Unlike harsh synthetic scrubs, Forever Aloe Scrub cleanses without drying or damaging your skin.

Made with aloe grown on Forever’s own plantations and carefully harvested for purity and potency, every tube delivers a fresh, high-quality experience.

How to Use
Apply to wet skin and gently massage in circular motions for 2–3 minutes, avoiding the eye area. Add water if needed, then rinse thoroughly and pat dry with a soft towel.
Tip: Perform a patch test before first use.

Use two to three times weekly for best results.

Pure Aloe, Direct from Our Plantations to You

• Gently lubricates and soothes sensitive skin
• Deeply moisturises and conditions
• Non-staining formula
• As close to fresh inner leaf aloe as possible
• Suitable for vegetarians and vegans
• Gluten-free

Forever’s Aloe Vera Gelly is a simple yet powerful formula, harnessing pure aloe vera in its most natural and effective form. Our aloe is hand-harvested and filleted to preserve its potency, ensuring you get the highest-quality gel. In fact, Forever was the first to receive International Aloe Science Council (IASC) certification for its purity.

This thick, translucent gel absorbs quickly and easily into the skin, providing instant hydration while helping to soothe and condition all skin types. The formula is designed to be as close to fresh aloe as possible, delivering the full benefits of nature’s most remarkable plant.

Dermatologist Approved

Aloe Vera Gelly received an EXCELLENT rating in dermatological tests by Dermatest.

How to Use

Apply generously to the affected area and reapply as needed.

Forever Aloe Refresh Bundle – Pure Care for Hair and Skin

Refresh your self-care routine with the Forever Aloe Refresh Bundle – a carefully crafted collection designed to cleanse, exfoliate, nourish, and hydrate from head to toe. Powered by the natural benefits of aloe vera and botanical extracts, this bundle gives your hair and skin the gentle yet effective care they deserve.

Inside the bundle:

Forever Aloe Jojoba Shampoo – Cleanse and revitalise your hair with this aloe and jojoba oil-infused shampoo that nourishes while promoting softness, shine, and healthy-looking locks.

Forever Aloe Jojoba Conditioner – Restore moisture and manageability with this rich conditioner, formulated to leave hair silky, smooth, and easy to style.

Forever Aloe Scrub – Gently polish your skin with natural jojoba beads and pure aloe vera, removing dead skin cells to reveal a brighter, smoother complexion without irritation.

Forever Aloe Body Wash – Enjoy a refreshing, hydrating cleanse with this luxurious aloe-powered body wash. It leaves your skin soft, fresh, and perfectly balanced after every shower.

Forever Aloe Body Lotion – Lock in hydration with this lightweight, fast-absorbing body lotion. Aloe vera and plant-based oils work together to soothe and moisturise, giving your skin a silky, healthy glow that lasts all day.

The Forever Aloe Refresh Bundle is the perfect combination of natural care and indulgence, leaving your hair healthy and your skin soft, smooth, and glowing—every day.

Naturally refreshing. Effortlessly radiant.

Cooling, Soothing Relief—A Must-Have for Any Gym Bag

• Infused with natural MSM, aloe vera gel, and herbal extracts
• Provides instant soothing relief whenever needed
• Ideal for post-workout recovery
• Non-staining, lightweight formula
• Suitable for vegetarians and vegans
• Gluten-free

Forever’s Aloe MSM Gel delivers targeted relief exactly when and where you need it. Combining pure inner leaf aloe vera with methyl sulfonyl methane (MSM)—a naturally occurring form of sulfur—this gel provides deep comfort and hydration.

But that’s not all—tea tree leaf oil, willow bark extract, and glycerin help calm and condition the skin, while rosemary leaf extract locks in moisture for long-lasting hydration.

Perfect for any active lifestyle, this versatile gel is a gym bag essential. Massage into muscles and joints after an intense workout or a long day to refresh and revitalize your body.

How to Use

Apply generously and massage into desired areas as needed. Avoid eye contact—rinse thoroughly with water if contact occurs.

Forever Aloe Essentials Trio – Cleanse, Nourish, and Refresh

Simplify your routine with the Forever Aloe Essentials Trio, featuring three powerful products designed to care for your hair and skin with the natural goodness of aloe vera. Gentle, effective, and packed with botanical ingredients, this bundle brings you fresh, hydrated hair and skin every day.

Included in this essential set:

Forever Aloe Jojoba Shampoo – Gently cleanse and revitalise your hair with aloe vera and jojoba oil, delivering softness, shine, and healthy hydration from root to tip.

Forever Aloe Jojoba Conditioner – Nourish and strengthen your hair with this rich, hydrating conditioner, helping to smooth, soften, and improve manageability after every wash.

Forever Aloe Body Wash – Refresh and hydrate your skin with this luxurious, aloe-infused body wash. Its rich lather and soothing botanical blend leave your skin feeling clean, soft, and perfectly balanced.

The Forever Aloe Essentials Trio is perfect for anyone looking for a simple yet powerful hair and body care routine, with the natural benefits of aloe at the heart of every product.

Pure care. Pure confidence. Powered by aloe.

Forever Aloe Essentials Bundle – Everyday Aloe Luxury

Elevate your daily self-care ritual with the Forever Aloe Essentials Bundle – a complete hair and skincare collection infused with the natural goodness of aloe vera. Carefully selected to nourish, cleanse, and hydrate from head to toe, this bundle brings together the best of aloe-powered beauty for a refreshed and radiant you.

This indulgent set includes:

Forever Aloe Jojoba Shampoo – A revitalising shampoo that gently removes build up while nourishing the scalp. Infused with aloe vera and jojoba oil for strong, shiny, and soft hair.

Forever Aloe Jojoba Conditioner – Smooth and strengthen your strands with this ultra-hydrating conditioner. Aloe vera and jojoba work together to leave your hair manageable, glossy, and healthy-looking.

Forever Aloe Avocado Face & Body Soap – A rich, creamy soap that blends aloe vera with avocado butter to gently cleanse and moisturize skin. Ideal for daily use on both the face and body.

Forever Aloe Body Wash – A luxurious lathering body wash that cleanses without drying. Aloe vera and skin-loving botanicals leave your skin feeling fresh, soft, and nourished.

Forever Aloe Moisturising Lotion – The perfect finishing touch. This rich, fast-absorbing lotion soothes dry skin and locks in hydration with the power of aloe, collagen, and elastin—leaving your skin silky-smooth all day.

Whether you're getting ready for the day or winding down at night, the Forever Aloe Essentials Bundle is your go-to for clean, hydrated skin and healthy, beautiful hair—naturally.

Nature’s touch for your everyday glow.

Soothe and Revitalize Your Muscles with Aloe Cooling Lotion

• A refreshing blend of menthol, eucalyptus, and aloe delivers a cooling effect to ease muscle and joint fatigue.
• Smooth, fast-absorbing formula conditions the skin and glides easily during massage.
• Delivers an invigorating, revitalizing sensation for tired muscles.
• Ideal for post-workout recovery or unwinding after a long day.
• Lightweight and non-greasy, leaving skin feeling clean and refreshed.

Whether it’s in your gym bag or by your bedside, Aloe Cooling Lotion is packed with powerful botanicals like menthol, eucalyptus oil, camphor, rosemary extract, and MSM – a naturally occurring compound and vital mineral in the body.

Let this potent blend of aloe vera and natural ingredients help support your active lifestyle. Massage into the skin to enjoy a calming, cooling effect whenever your body needs it most.

How to use:
Apply generously to the skin and massage in. Avoid contact with eyes. In case of eye contact, rinse thoroughly with water.

Forever Aloe Radiance Bundle – Your Complete Head-to-Toe Routine

Indulge in the ultimate aloe-powered care with the Forever Aloe Radiance Bundle – a luxurious, all-in-one collection designed to cleanse, exfoliate, nourish, and hydrate your skin and hair. Packed with natural ingredients and the soothing power of aloe vera, this bundle is your daily ritual for looking and feeling your best from head to toe.

Included in this radiant bundle:

Forever Aloe Jojoba Shampoo – A gentle yet effective formula that deeply cleanses while hydrating your scalp and hair with aloe vera and jojoba oil, leaving it soft, shiny, and revitalised.

Forever Aloe Jojoba Conditioner – Restore smoothness and strength with this deeply nourishing conditioner. Aloe and jojoba work together to lock in moisture and leave your hair silky and manageable.

Forever Aloe Scrub – Exfoliate naturally with this refreshing face and body scrub. Jojoba beads and pure aloe vera remove dead skin cells gently, revealing a smoother, glowing complexion.

Forever Aloe Body Wash – Cleanse and refresh your skin with this rich, lathering body wash. Infused with aloe and botanical extracts, it hydrates while it cleans, leaving your skin feeling soft and balanced.

Forever Aloe Moisturising Lotion – Finish your routine with a rich, fast-absorbing lotion that soothes, softens, and hydrates. Aloe vera, collagen, and elastin work in harmony to keep your skin feeling smooth and looking radiant all day long.

Forever Aloe Care Bundle – Head-to-Toe Nourishment

Pamper yourself with the ultimate in natural skincare and haircare with the Forever Aloe Care Bundle – a luxurious collection infused with the soothing, hydrating power of aloe vera to leave you feeling clean, refreshed, and beautifully cared for from head to toe.

This nourishing bundle includes:

Forever Aloe Jojoba Shampoo – Gently cleanse your hair and scalp with this refreshing shampoo that combines aloe vera and jojoba oil for soft, shiny, and healthy-looking hair—without stripping away natural moisture.

Forever Aloe Jojoba Conditioner – Lock in hydration and boost manageability with this rich conditioner. Aloe and jojoba work together to smooth and strengthen, leaving your hair silky and easier to style.

Forever Aloe Avocado Face & Body Soap – Rich in aloe vera and creamy avocado butter, this gentle soap deeply cleanses and moisturizes, making it perfect for all skin types – even sensitive skin.

Forever Aloe Body Wash – Indulge in a luxurious lather with this hydrating body wash. Aloe vera and soothing botanicals cleanse without drying, leaving your skin soft, supple, and lightly scented.

Forever Aloe Liquid Soap – A versatile, moisture-rich hand and body soap that’s tough on dirt but gentle on skin. Perfect for the whole family and suitable for frequent use.

Whether you're refreshing your morning routine or winding down after a long day, the Forever Aloe Care Bundle delivers everything you need for naturally radiant skin and healthy, beautiful hair.

Pure care. Pure aloe. Pure indulgence.

Advanced Teeth-Cleaning Power for the Whole Family

• Leaves your mouth feeling fresh and clean
• Fluoride-free
• Contains bee propolis
• Refreshing natural mint flavour
• Gluten-free
• Vegetarian-friendly

Stay Fresh, Naturally

Aloe Ever-Shield™ is a gentle yet powerful deodorant stick enriched with soothing Aloe Vera. Designed with a light, unisex scent and a smooth, non-sticky formula, it keeps you feeling confident and fresh all day—without leaving stains on your clothing.

Who’s It For?

Perfect for anyone seeking long-lasting freshness with a mild scent that suits both men and women.

Trusted Protection, All Day

No matter your lifestyle or pace, Aloe Ever-Shield provides reliable protection against body odour—even on your busiest days. You’ll feel just as fresh in the evening as you did in the morning.

Enriched with Aloe Vera

Formulated with skin-conditioning Aloe Vera, this deodorant moisturizes and soothes the skin—ideal for use even after shaving, waxing, or showering, without causing irritation or stinging.

Revitalising Clean for All Hair Types

• Versatile shampoo suitable for every hair type

• Gentle on the scalp

• Naturally foaming formula for easy rinsing

• Supports soft, smooth, and manageable hair

Forever’s Aloe-Jojoba Shampoo, crafted with pure inner leaf aloe vera and nourishing jojoba oil, is designed for daily use to enhance your hair’s natural beauty. It features a tropical fruit medley scent with creamy undertones, and its rich, natural lather effortlessly lifts away dirt and excess oil.

Free from added sulphates, this shampoo helps preserve your scalp’s natural moisture while leaving hair soft and easy to style. Forever’s exclusive stabilised aloe vera gel not only locks in hydration but also acts as a natural emulsifier, giving your hair a refreshed, clean feel and radiant shine.

Dermatest Certified: Aloe-Jojoba Shampoo received an EXCELLENT rating in dermatological testing by Dermatest.

Infused with jojoba oil—known for its naturally occurring fats—this formula promotes hair strength and thickness while being lightweight and scalp-friendly. Argan oil, vitamin B5, and rose hip oil further enrich the shampoo, delivering essential nutrients, antioxidants, and fatty acids to maintain healthy, moisturised hair.

Gentle enough for the whole family, Forever’s Aloe-Jojoba Shampoo provides a deep, refreshing clean that leaves hair vibrant and full of life. For best results, pair with Forever’s Aloe-Jojoba Conditioner.

How to Use
Apply to wet hair and massage to stimulate the scalp and build lather. Rinse thoroughly. Follow with Aloe-Jojoba Conditioner for optimal care.